Tio is the market leader in bachelor’s and master’s degrees within the business, tourism, and hotel & event management sectors. Tio offers students the ideal launchpad for success. With six campuses and thousands of ambitious students, Tio makes sure each individual finds their perfect path without the typical hurdles.

To solidify its position as the number one in private education, expand internationally, and become more known as student-centered, Tio needed a brand transformation. We crafted a new brand strategy, visual identity, and tone-of-voice. The brand statement, 'Developing potential,' perfectly connects with Tio's dedication to supporting young individuals and providing them with the perfect foundation for a successful life.