Centraal Beheer is redefining its role from a traditional insurer to a service provider, realizing that today’s customers demand more than just insurance. Centraal Beheer is meeting the changing needs of its clients and expanding its range of services and products. This transformation is driven by a simple truth: convenience is invaluable. It saves time, creates experiences, and adds real value to everyday life, whether that’s pursuing hobbies or running a successful business.

Our role in this journey was to co-create a refreshed visual identity, including colors, typography, shapes, icons, and the style of photography, and help craft an integrated digital strategy with an intuitive UX. Altogether, these elements drive Centraal Beheer’s commitment to making life easier for its customers, with convenience at the core of every interaction.