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our game-minded
brand approach
our game-minded
brand approach
our game-minded
brand approach


our game-minded
brand approach


our game-minded
brand approach

We have mastered three magic moves,
each designed to level up your brand.

We have mastered three magic moves,
each designed to level up your brand.

We have mastered three magic moves,
each designed to level up your brand.

We have mastered three magic moves, each designed to level up your brand.

connect

Our first move is connect. The game starts when business meets creativity.
We believe that every brand should not just be aesthetically appealing.
But deeply integrated with business objectives.

brand audit

Analyse how your brand aligns

with business goals and strategy.

customer analysis

Define your audience and analyse their pains and gains to align with their needs.

competitive landscape

Study your competitors to identify opportunities and threats.

value proposition

Define your unique benefits and value your brand offers to customers.

brand architecture

Structure how sub-brands and products are related to the to master brand.

brand archetype

Choose the underlying persona and narrative driving your brand's identity.

connect

Our first move is connect. The game starts when business meets creativity.
We believe that every brand should not just be aesthetically appealing.
But deeply integrated with business objectives.

brand audit

Analyse how your brand aligns

with business goals and strategy.

customer analysis

Define your audience and analyse their pains and gains to align with their needs.

competitive landscape

Study your competitors to identify opportunities and threats.

value proposition

Define your unique benefits and value your brand offers to customers.

brand architecture

Structure how sub-brands and products are related to the to master brand.

brand archetype

Choose the underlying persona and narrative driving your brand's identity.

connect

Our first move is connect. The game starts when business meets creativity.
We believe that every brand should not just be aesthetically appealing.
But deeply integrated with business objectives.

brand audit

Analyse how your brand aligns

with business goals and strategy.

customer analysis

Define your audience and analyse their pains and gains to align with their needs.

competitive landscape

Study your competitors to identify opportunities and threats.

value proposition

Define your unique benefits and value your brand offers to customers.

brand architecture

Structure how sub-brands and products are related to the to master brand.

brand archetype

Choose the underlying persona and narrative driving your brand's identity.

connect

Our first move is connect. The game starts when business meets creativity.
We believe that every brand should not just be aesthetically appealing. But deeply integrated with business objectives.

brand audit

Analyse how your brand aligns

with business goals and strategy.

customer analysis

Define your audience and analyse their pains and gains to align with their needs.

competitive landscape

Study your competitors to identify opportunities and threats.

value proposition

Define your unique benefits and value your brand offers to customers.

brand architecture

Structure how sub-brands and products are related to the to master brand.

brand archetype

Choose the underlying persona and narrative driving your brand's identity.

spark

Our second move is spark. Every iconic brand begins with an idea - an idea that drives everything.
We spark this idea and add the power of design to frame, challenge and visualise it.
Setting the playground for your ambitions.

Our second move is spark. Every iconic brand begins with an idea - an idea that drives everything. We spark this idea and add the power of design to frame, challenge and visualise it. Setting the playground for your ambitions.

Our second move is spark. Every iconic brand begins with an idea - an idea that drives everything. We spark this idea and add the power of design to frame, challenge and visualise it. Setting the playground for your ambitions.

positioning

Position your brand's unique place in the market and consumers' minds.

Position your brand's unique place in the market and consumers' minds.

brand name

Create a memorable name to claim the company's presence in the market.

Create a memorable name to claim the company's presence in the market.

brand story

Write a relatable story that builds emotional connections with consumers.

Write a relatable story that builds emotional connections with consumers.

visual identity

Design a collection of elements that express the brand’s identity visually.

Design a collection of elements that express the brand’s identity visually.

verbal identity

Craft a framework of attributes that tell how the brand communicates verbally.

Craft a framework of attributes that tell how the brand communicates verbally.

brand guidelines



Document how to represent the brand visually and verbally.

Document how to represent the brand visually and verbally.

accelerate

Our third and final move is accelerate. We turn concepts into branded experiences.
Digital first. Because today’s always-on branding is online and on-point.
We make every interaction meaningful. Accelerating your brand to the next level.

Our third and final move is accelerate. We turn concepts into branded experiences. Digital first. Because today’s always-on branding is online and on-point. We make every interaction meaningful. Accelerating your brand to the next level.

Our third and final move is accelerate. We turn concepts into branded experiences.
Digital first. Because today’s always-on branding is online and on-point. We make every interaction meaningful. Accelerating your brand to the next level.

website

Showcase the company, lead new customers and drive online growth.

Showcase the company, lead new customers and drive online growth.

employer experience

Attract talent,  enhance retention and boost company culture.

Attract talent,  enhance retention and boost company culture.

brand video

Showcase the brand in a stackable video to start brand engagement. 

Showcase the brand in a stackable video to start brand engagement. 

social media collateral

Social media templates that create a consistent digital presence.

Social media templates that create a consistent digital presence.

branded collateral

Digital and physical carriers. From Microsoft Office to flyers or stands.

Digital and physical carriers. From Microsoft Office to flyers or stands.

branded concepts



Custom branded concepts that build brand associations.

Custom branded concepts that build brand associations.

our believes

design visualises
ambitions.

Used as a tool to glimpse
into a possible future.

Used as a tool to glimpse
into a possible future.

a story puts
people in motion.

For reasons bigger
than they otherwise would have felt.

For reasons bigger
than they otherwise would have felt.

branding
starts digital.

In an always-on digital world,
brands are online.

In an always-on digital world,
brands are online.

stand out
and be bold.

Don’t be more white noise
in a sea of sameness.

Don’t be more white noise
in a sea of sameness.

good design
is simple.

But it’s not simple
to make a good design.

But it’s not simple
to make a good design.

little things
matter.



The details are not the details,
they make the design.

The details are not the details,
they make the design.

consistency
adds up.

Allow your audience to identify
and remember your brand.

Allow your audience to identify
and remember your brand.

design lives
in a system.

Cohesive, ever evolving and scalable
for all touchpoints.

Cohesive, ever evolving and scalable
for all touchpoints.

building a brand
is only step 1.

After that,
the real work starts.

After that,
the real work starts.

ready to play
the brand game?

ready to play
the brand game?

ready to play
the brand game?


hello@weareclutch.nl